Category Archives: Uncategorized

2020 BDA WA Franchising Christmas Sundowner
Thursday 3rd December 530pm – 730pm

2020 BDA WA Franchising Christmas Sundowner Thursday 3rd December 530pm - 730pm Book Here Now 'Join us for a drink or two at the BDA WA Franchising Christmas Sundowner at The Garden in Leederville' Mark Fernandez, Director BDA What a year its been!! Come celebrate Christmas and have a beer with Mark and our BDA [...]

In most retail businesses with anything less than two years left on your lease means the business has little or no goodwill value.

In most retail businesses with anything less than two years left on your lease means the business has little or no goodwill value. In most retail businesses with anything less than two years left on your lease means the business has little or no goodwill value. You have nothing you can sell.  So if your [...]

Franchising with Fernandez – Episode 13

Franchising with Fernandez Episode 13 – How your franchisor can assist with local area marketing What assistance should you expect from your franchisor in regard to local area marketing? In this episode of Franchising With Fernandez, I speak with Bronwyn Butcher from 5 Star Retail, a decorated franchisee about what she has done to build […]

BDA’s summary on what the Franchising Parliamentary Inquiry means for you

On 14 March 2019 the Parliamentary Committee handed down its findings on its inquiry into the Australian Franchising Code of Conduct. The committee has called for a number of changes – 71 recommendations in all. With so many recommendations, franchisees, franchisors, employees, suppliers and business owners, are now wondering, “how does this affect me?” To […]

Testimonials

What our clients say about us.

  • "A quick one to say thanks for Tuesday night. I thought it was a great venue, great atmosphere and a bunch of knowledgeable and colourful business people. Hats off mate!" 

    Chris WalkerWriter & Editor, Wordfox

  • "Mark has extensive franchising and business experience and combines this knowledge with great enthusiasm and drive. He is a brilliant person for bouncing ideas around and always brings creativity and a fresh perspective to the table. Would recommend Mark for his wide ranging abilities in policy, strategy, industry knowledge and innovative thinking."

    Jackie DihmOwner, FitChips

  • "Mark and I always seem to catch up at just about franchising event around the country. He is deeply immersed in the business community and is a great source of help and advice when required. He is exceptionally knowledgeable and a really nice guy who is always a pleasure to catch up with."

    James ScurrManaging Director, Cashflow It

  • "Mark brings a sense of energy and positivity to everyone he meets. I have total trust in him as a fellow consultant, and together we are able to get great outcomes for a client we jointly work with. He has an instinctive understanding of how businesses work, and is able to bring structure and systems which enable businesses to replicate and grow. He is comfortable working with financials, whilst his greatest strength is probably his insight into people. Mark is supportive and encouraging, yet not afraid to be honest and forthright when required. I look forward to working with Mark on future projects."

    Jayne GriffithsHR Director, My Hr Adviser

  • " I must say you put things in a way that made me understand things and I really got lots from our session and plan to be making changes in the future. I look forward to the next steps in our meetings." 

    Sandy AndersonManaging Director, Spruce Ups

  • " On behalf of Legalwise Seminars, we wanted to thank you for chairing our Franchise Law seminar. We are extremely appreciative of your significant contribution. Overall, the feedback received from the seminar has been excellent and we are delighted with the outcome." 

    Sintija DobrotinsekProgram Manager, Legalwise

  • " Mark has an extensive franchise consulting and business development practise in WA and beyond, and is an active contributor to the franchising industry through his membership of the Franchise Council of Australia WA Chapter Committee. Mark is a diligent and hard working adviser and he generously shares the benefits of his knowledge and experience with others for the betterment of franchising as a whole. Amongst Mark's outstanding qualities as an adviser are his willingness to rigorously pursue improvement and challenge the status quo, and to be honest and direct in his advice."

    Veronica JumeauxPartner, HWL Ebsworth